How marketers can be seen by large language models

Three people climb an upward arrow, symbolizing growth, with one holding a red flag. A fourth person follows, holding a briefcase.

Co-creating authority with advocacy marketing

Six people in suits stand in a row holding boxes, with one gold box among black ones, against a plain background.

Technology moves fast: personality lasts

A woman in a white blazer holds a microphone and presents in front of a screen displaying text about whitepapers and visibility to LLMs.

Why marketers need to market to AI

Abstract artwork of a blue eye with long lashes, set against a colorful gradient background with geometric shapes and patter

Global Marketing Leaders Content study

Abstract image of three gradient speech bubbles with circuit patterns, set against a pink and orange background.

How marketers can be seen by AI

Abstract art with a lightbulb on a cube, surrounded by geometric shapes, arrows, and a pencil, in vibrant blue, orange, and pink hues.

The changing role of the agency