Introducing Casey Wishart & Partners
We’re delighted to introduce you to Casey Wishart & Partners, a brand journalism studio founded on a conviction that content can and should drive business growth.
It’s been three years since Roslyn sold Alpha Grid to the Financial Times — since then she’s had a second child in her fifties, spent a sabbatical in New Zealand and become obsessed with professional women’s sport. We’ll be sharing more on that down the track.
Sat, in her forties, finally found her ideal man, got married, moved house and became a step-mother to an energetic boy all in the space of 12 months.
We both since felt a pull to reconnect with our other passion — creating thought leadership content for specialist sectors.
So what do we do?
With marketing undergoing continuous reinvention, we support clients through today’s specific challenges: pace, platform fragmentation, cost constraints and the rise of social.
We believe organisations must make key opinion leaders an integral part of their marketing mix. Effective social requires a particular approach and we’ll be releasing our thought leadership on this in the coming weeks. Please respond if you’d like us to run you through our findings.
To support the evolving roles within marketing and share best practice, we’re also creating a global network for Heads of Content. We’d be delighted for you or other colleagues involved in content marketing to join.
Our small but fast-growing and talented teams are in London, Singapore and Miami — we look forward to introducing you to them. Please do get in touch and let us know if you’d value a call to hear more.
Best regards,
Ros and Sat
Co-Founders, Casey Wishart & Partners